We are bringing a new generation of automotive excitement to WeatherTech Raceway Laguna Seca during the Rolex Monterey Motorsports Reunion.

The first annual Car Week Hypercar Parade will bring together 25 of the most impressive modern hypercars for an exclusive on-track parade at one of the most iconic raceways in the world.

WeatherTech Raceway Laguna Seca has long been an essential destination for historic racing and classic motorsport during Monterey Car Week. This experience is designed to introduce a new energy to the weekend by placing the world’s newest and most exciting hypercars directly on the circuit.

The parade will be open for spectators to experience as part of the Rolex Monterey Motorsports Reunion, giving enthusiasts the opportunity to see an extraordinary collection of hypercars on track while enjoying the historic racing, displays, and additional experiences taking place throughout the day.

Event Highlights

• Hypercar Parade at WeatherTech Raceway Laguna Seca: Watch 25 carefully selected hypercars take to the circuit for an exclusive parade during Monterey Car Week.

• Experience the full Race Day with Rolex Monterey Motorsports Reunion: Experience Saturday’s race-day program featuring a wide range of historic competition cars, from Pebble Beach Road Race and early SCCA production cars to Formula Junior, Can-Am, Trans-Am, IROC, IMSA, Group C, and endurance racing machinery.

• 1957 Club Premium VIP Hospitality: Approved hypercar owners and their guests will enjoy premium hospitality inside the 1957 Club above Turn 1, featuring panoramic views of nearly the entire circuit, convenient paddock access, a full lunch buffet, light snacks, hosted beer and wine, a souvenir program, and special guest appearances for Q&A sessions and autographs.

• Curated Hypercar Display: Participating vehicles will be displayed together inside the paddock, allowing guests to experience the collection up close before and after the parade.

• Official After Party Experience with Monterey Motorsports Festival: Continue the day at Monterey Motorsports Festival, the official after party experience for the Car Week Hypercar Parade. Following the parade program at Laguna Seca, participating hypercar owners will embark on a drive from the paddock to MMF, where they will receive VIP display parking, Eden Lounge VIP hospitality, live entertainment, and access to a closing-night celebration that carries the energy of Laguna Seca into the evening.

Hypercar Owner Registration

Participation in the Car Week Hypercar Parade is complimentary for approved hypercar owners and includes access for the owner and one guest.

Registration is limited to 25 vehicles and is subject to approval based on vehicle eligibility, availability, and event curation.

Approved participants will receive the complete event schedule, arrival instructions, paddock access information, hospitality details, and parade procedures before the event.

Public Admission

The Car Week Hypercar Parade will take place during the Rolex Monterey Motorsports Reunion on Saturday, August 15.

Public tickets (available here) provide access to WeatherTech Raceway Laguna Seca for the day, including the opportunity to watch the hypercar parade and experience the historic racing, displays, and additional activities taking place throughout the venue.

Frequently Asked Questions

Q: Is hypercar participation complimentary?
Yes. Approved hypercar owners will receive complimentary event access, parade participation, hospitality, and lunch for themselves and one guest.

Q: How many hypercars will participate?
The parade will be limited to 25 approved hypercars.

Q: Is the event open to the public?
Yes. Spectators may purchase tickets to attend the Rolex Monterey Motorsports Reunion here and watch the parade as part of Saturday’s event.